OUR STRATEGY
In August 2015, we announced that we would double
revenue within the next three years.
In order to deliver our vision and achieve this goal, we have
implemented the Accelerate Strategy, which has three
core enablers at its heart:
Brand andMarketing, Technology and People.
OUR STRATEGY In August 2015, we announced that we would double revenue within the next three years. In order to deliver our vision and achieve this goal, we have implemented the Accelerate Strategy, which has three core enablers at its heart: Brand and Marketing, Technology and People.
BRAND AND MARKETING
We’re moving from seven independent brands to a
single global brand, OFX. We have already launched
OFX in Australia and are rolling the brand outglobally.
• Brand differentiation – stand out versus our competitors
Efficiency – team productivity, and ability to diversify media
• More identifiable to customers moving markets
BRAND AND MARKETING We’re moving from seven independent brands to a single global brand, OFX. We have already launched OFX in Australia and are rolling the brand out globally. •  Brand differentiation – stand out versus our competitors •  Efficiency – team productivity, and ability to diversify media •  More identifiable to customers moving markets
Q4
TECH STORY
We’re a disruptor in the Financial Services industry – the original Australian Fintech. We continue to successfully
merge the finance and technology world to drive innovation, which is fundamental to deliver on customer
expectations, and continue to disrupt.
VELOCITY OF
FEATURES DELIVERED
Q1 Q2 Q3 Q4
FY15
Q1 Q2 Q3 Q4
FY16
Q1 Q2 Q3 Q4
FY17
number of features delivered
Technology and people are the key enablers for our business. Over the last six months, we have brought product
and technology together with dedicated product teams, and implemented a technology restructure to ensure that
we remain agile and deliver successfully on our vision.
Our key technology investments involve moving production and product development to Amazon Web Services,
enabling better business decisions through big data, exploiting global cloud-based phone and callcentre solutions
and investments in our newwebsites.
TECH STORY We’re a disruptor in the Financial Services industry – the original Australian Fintech. We continue to successfully merge the finance and technology world to drive innovation, which is fundamental to deliver on customer expectations, and continue to disrupt. VELOCITY OF FEATURES DELIVERED number of features delivered Q1 Q2 Q3 FY15 Q4 Q1 Q2 Q3 FY16 Q4 Q1 Q2 Q3 Q4 FY17 Technology and people are the key enablers for our business. Over the last six months, we have brought product and technology together with dedicated product teams, and implemented a technology restructure to ensure that we remain agile and deliver successfully on our vision. Our key technology investments involve moving production and product development to Amazon Web Services, enabling better business decisions through big data, exploiting global cloud-based phone and call centre solutions and investments in our new websites.
OUR VAL UES
OUR PEOPLE
The People and Culture team helps to ensure that our more than 270 employees achieve their best self. New office
space in Sydney, Toronto and Auckland has seen a dramatic increase in enjoyment and productivity, together
with being a very attractive element of our overall employee value proposition. People and Culture initiatives such
as Elevate, which focuses on wellness and overall OFX experience; the Good Vibes Committee, which delivers
fun social occasions; and training, reward and recognition programs linked closely to our values ensure that OFX
continues to attract and retain the highest calibre of employees. A large element of the OFX culture continues to
be driven by diversity of gender (over 40% of our business is supported by women) and nationality (47different
nationalities ensure innovative thinking and customer empathy) alongside the values shared by everyone at OFX.
OUR VALUES OUR PEOPLE The People and Culture team helps to ensure that our more than 270 employees achieve their best self. New office space in Sydney, Toronto and Auckland has seen a dramatic increase in enjoyment and productivity, together with being a very attractive element of our overall employee value proposition. People and Culture initiatives such as Elevate, which focuses on wellness and overall OFX experience; the Good Vibes Committee, which delivers fun social occasions; and training, reward and recognition programs linked closely to our values ensure that OFX continues to attract and retain the highest calibre of employees. A large element of the OFX culture continues to be driven by diversity of gender (over 40% of our business is supported by women) and nationality (47 different nationalities ensure innovative thinking and customer empathy) alongside the values shared by everyone at OFX.